I’m fed up of reading about Cloud outages, largely because all applications are created and managed by the most dangerous species on the planet – the human being. Failure is inevitable in regards to everything the human being creates or touches, and for this reason alone I see no news in seeing the word “outage” in IT articles with or without Cloud mentioned.

What gets me the most is that applications, infra-structure and data centers were slowing down and blowing up long before “Clouds” became fashionable. They just didn’t make the news every other week when applications resided in “data-centers”–ah, the good old days. Just ask anyone who works in operations or help desk/app support whether they’ve worked a 38 hour week; I guess the vast majority will either laugh or slap you. If everything worked according to plan, IT would be a really dull place to work, help desk would be replaced with OK desk, and we’d have nothing to talk about in the office or pub.

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Amazon EC2, apm, Application Outage, Application Performance Management, cloud, Cloud Deployment, Cloud Migration, Disaster Recovery, Fault Tolerance, High Availability, PaaS, Private Cloud, Public Cloud, Slow Application

Welcome Jeremy, lets start with a quick introduction of who you are and what you do at EMC.
I run marketing at EMC working for Joe Tucci, our CEO.  Been there about 18 months.

And what beer will you be drinking tonight?
That new Bud in bottles that includes Lime – why did no one think of that until now ?  I hate putting that real lime in my beer and squirting it all over my shirt.  American innovation leads the way again.

So this Cloud meets Big Data stuff, what’s all that about?
Cloud has emerged as the biggest disruptive force in IT for at least the last decade.  And maybe ever.  Complexity in IT departments is at a breaking point, so they are re-transforming their infrastructure around virtualized servers, storage, and networking, transforming their applications using frameworks like Spring and Ruby and transforming access using a myriad of consumer devices such as the iPad.   Once this transformation is complete, IT will be able to run the way God intended it to run – as an agile, efficient service.

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apm, appdynamics, Big Data, cloud, EMC, Hadoop, Jeremy Burton, NoSQL, Private Cloud, Public Cloud, VMWare

apm, Appman, cloud computing, Private Cloud, Public Cloud, Public Meets Private

In my previous blog I’ve written about the hard work needed to successfully migrate applications to the cloud.   But why go through all that work to get to the cloud? It’s to take advantage of the dynamic nature of the cloud with the ability (and agility) to quickly scale applications. Your application’s load probably changes all day, all week, and all year. Now your application can utilize more or less resources based on the changes in load. Just ask the cloud for as much computing resources that you need at any given time, and unlike at data centers, the resources are available at the push of a button.

But that only works during the marketing video. Back in the real world, no one can find that magic button to push. Instead scaling in the cloud involves pushing many buttons, running many scripts, configuring various software, and then fixing whatever didn’t quite work. Oh, and of course even that is the easy part, compared to actually knowing when to scale, how much to scale and even what parts of your application to scale. And this repeats all day, every day, at least until everyone gets discouraged.

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apm, APM Analytics, Cloud Bursting, cloud computing, cloud orchestration, Private Cloud, Public Cloud, Scaling Apps