Dynamic Digest: Week of 7/4

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Welcome to the Dynamic Digest, a weekly recap of the latest news happening in our industry. Want the pulse of what’s going on in enterprise software and analytics, performance management, cloud computing, data, and other like topics? We got you covered!

This week in the world of technology, Microsoft introduced a new cloud platform, Google bought image recognition startup, Facebook revealed its latest networking hardware, and Apple iOS 10 Beta is now available.

Microsoft Makes A Cloud Push With New Dynamics 365 Software Suite And App Store – Forbes, July 6

Microsoft is going full-on cloud with its announcement of Microsoft Dynamics 365, its new cloud platform that combines its customer relationship management (CRM) and enterprise resource planning (ERP) systems. The new platform will allow customers to access different business apps all from the same suite, including for marketing, finance, operations, field service, sales, and customer service. Dynamics 365 will also have deep integrations with other Microsoft products, such as Office 365, Microsoft’s cloud productivity suite, Cortana voice intelligence, and PowerBI data visualization. With the announcement of this cloud platform, Microsoft also revealed a new app marketplace, Microsoft AppSource, where customers can access third-party apps from Microsoft partners. AppSource already has more than 200 available apps and Dynamics 365 will be available to customers in the fall.

Key takeaway: Dynamics 365 is a big product announcement for Microsoft since its launch of Office 365 five years ago. While many may say that Dynamics 365 competes with Salesforce CRM directly, which currently captures 20% of the CRM market share, the two are actually quite different. Dynamics 365 leverages a wide variety of business data from CRM and ERP systems to allow for better business planning, while Salesforce is a system focused on customer experience. Both of these platforms serve businesses differently. The launch of Dynamics 365 will likely allow Microsoft to go deeper in the enterprise space and remain competitive in the tech industry.

Google buys French image recognition startup Moodstocks – TechCrunch, July 6

It seems that Google’s image search service, Google Images, will become a lot more powerful soon. The tech giant has just announced its acquisition of Moodstock, a Paris-based startup that uses machine-learning algorithms to develop image recognition technology for smartphones. Moodstock’s API and SDK allow developers to incorporate their technology into mobile apps. While Google has not yet disclosed specific plans for how it will use the image recognition technology, Vincent Simonet, who heads Google’s R&D Operation in France, confirmed that Moodstock’s work will definitely be used to improve image searches. Moodstock will be discontinuing its API and SDK, but current users will still have access until the end of their subscription.

Key takeaway: Image recognition is a growing area and Google isn’t the only tech giant investing it in. Last month, Twitter acquired startup Magic Pony to improve its photos and videos experience and earlier this year, Amazon acquired startup Orbeus for its photo recognition technology. Google has been ahead of the image recognition game with its image search service, so it will definitely be exciting to see how it integrates Moodstock’s technology. 

Facebook launches OpenCellular, an open source networking hardware project – VentureBeat, July 6

Facebook just revealed its latest networking hardware initiative, CellularOpen, part of its Telecom Infra Project (TIP) that was launched earlier this year. CellularOpen is a low-cost hardware that allows telecom service providers to supply cellular and wireless internet connection in both rural and urban environments. The hardware not only allows for flexibility in configuration, but is also durable enough to withstand high winds and extreme temperatures. CellularOpen is currently going through its testing phase at Facebook’s HQ. Once the hardware is ready, Facebook will be sharing its hardware design, firmware, and software with its telecom partners in TIP. TIP was started with a mission of expanding the availability of cellular and network services without relying on traditionally expensive telecom infrastructure. In addition to OpenCellular, two other hardware projects, Terragraph and Aries, have been initiated since the launch of TIP.

Key takeaway: CellularOpen and TIP help further Facebook’s mission of connecting more people from world through its platform. Facebook wanted to do this by broadening the accessibility of the internet. While the expansion of cellular and wireless network accessibility will not have a direct impact on the growth of Facebook’s user base, the more often people are connected online, the more likely they are to use social media. It’s a win-win for all.

Other top tech stories:

We hope you enjoyed this week’s Dynamic Digest weekly roundup! Have a suggestion or preferred topic you would like to see next week? Tweet at us or leave a comment below!

Carmen Yu

Carmen Yu

Carmen is the Marketing Coordinator at AppDynamics. She is a San Francisco native and a graduate of San Jose State University. Carmen joined the AppDynamics Marketing team in February 2016.

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