Application Performance Monitoring (APM) has been my life and world for almost a decade. I used APM as a developer, sold it as a sales engineer, built it as a product manager and now I’m evangelizing it as a superhero. In that time, I’ve seen APM evolve from being a pure JavaEE monitoring tool in 2002 that a few developers might use, to a full blown IT monitoring platform in 2012 that aligns development, operations and the business.
Today, the APM market has advanced tenfold, with the help from analysts like Gartner, who research APM, and literally take hundreds of inquiry calls a year from buyers. As industry and technology trends evolve like SOA, Agile, web 2.0, cloud computing, devops and big data, so do the market requirements for APM. For APM to deliver the promised benefits, it must enable users to monitor and manage modern applications. If modern buyers commonly require X, Y and Z from APM, then APM vendors must offer X, Y and Z to be considered relevant in the market, and so they’re recognized by analyst research and reports such as the Gartner Magic Quadrant.
For example, let’s take a look at the inclusion criteria from 2012 for a vendor to be included in the Gartner Application Performance Monitoring Magic Quadrant (and if you’d like to get a complimentary copy, be our guest):
- The vendor’s APM product must include all five dimensions of APM, including application runtime; application architecture discovery and modeling; deep-dive monitoring of one or more key application component types (e.g., database, application server); user-defined transaction profiling; and analytics applied to metric aggregation, trending and pattern discovery techniques.
- The APM product must provide compiled Java or .NET code instrumentation in a production environment.
- The vendor should have at least 50 customers that use its APM products actively in a production environment.
- The APM offering must include part of or the entire solution as a service. This includes managed service provider hosting, regardless of other commercial arrangements, or SaaS delivery through its own distribution channels.
- Total revenue (including new licenses, updates, maintenance, subscriptions, SaaS, hosting and technical support) must have exceeded $5 million in 2011.
- Customer references must be located in at least three of the following geographic locations: North America, South America, EMEA, the Asia/Pacific region and/or Japan.
- The vendor references must monitor more than 200 production application server instances in a production environment.
Raising the APM bar:
The rational for Gartner’s 2012 APM MQ inclusion criteria is available here. A vendor must provide a broad set of APM functionality, supporting all five dimensions of APM rather than just a few.
Other inclusion criteria I liked from above was that APM vendors must provide a compiled Java or .NET code instrumentation in a production environment, the offering must include part or the entire solution as-a-service, and that vendor references must now monitor over 200 application server instances in a production environment. These items pretty much hit the sweet spots of AppDynamics, in that we monitor some of the largest production Java and .NET applications in the world, and we offer all 5 dimensions of APM in a single product, which can be deployed both as on-premise or via SaaS. Our largest Java deployment is over 6,000 nodes and our largest .NET deployment is now over 5,000 nodes – this is how easy our APM solution is to deploy and scale.
The adoption of public cloud, combined with the facts that APM buyers are looking to simplify their APM purchases, implementations and maintenance means that AppDynamics is well positioned to capitalize on these opportunities.
Love or Hate the Gartner Magic Quadrant, every vendor wants to be part of it, because everyone wants to be known as a leader in their field. To do this, vendors must meet or exceed Gartner’s inclusion criteria as well as their very detailed requirements matrix, which puts pressure on each vendor to constantly innovate, execute and demonstrate a compelling vision.
AppDynamics named a Leader in 2012:
What I’ve witnessed at AppDynamics since I joined back in 2011 has been nothing short of amazing. We’ve kicked a lot of ass in the last year and have had a lot of fun doing it. You could say AppDynamics being positioned as a leader in the 2012 MQ was perhaps the recognition we deserved for breaking the rules of traditional APM. We believe our MQ position represents a clear testament of our technology, tremendous customer success and disruption in the marketplace. We’re enormously proud and privileged at AppDynamics to be recognized as a leader, but we know our job isn’t done yet. We want to make APM easy to deploy, easy to use and affordable for everyone. We do this and they’ll be more organizations in the world leveraging the benefits of APM than ever before, which translates to faster applications for everyone. Not a bad thing at all.
You can sign up for a free 30-day trial of AppDynamics Pro right here, and see for yourself why we’ve become a leader in just two years.
Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose