Barclays is one the leading credit card providers in the UK with its Barclaycard, and is quickly expanding across the globe. With a growing user base, Barclays aimed to enable new paths to revenue with technology, significantly reduce customer troubleshooting, and gain market share in both Europe and the US.
Watch Barclays’ session at AppSphere to see how implementing AppDynamics into their end-to-end processes developed:
An efficient user experience
Drove the digital user journey to a scaled, agile organization
Promoted customer loyalty