Intelligent Tech Channels Issue 49 | Page 66

FINAL WORD
Mark Maslach , Vice President , Global Channels and Strategic Alliances , AppDynamics

FIVE TIPS FOR CHANNEL PARTNERS TO HELP CLIENTS BUILD A BUSINESS CASE FOR FULL-STACK OBSERVABILITY

Application performance monitoring ( APM ) is the collection of tools and processes designed to help IT professionals ensure that the applications users work with meet performance standards and provide a valuable user experience ( UX ). Mark Maslach , Vice President , Global Channels and Strategic Alliances , AppDynamics , tells us here how channel partners can develop their application performance monitoring practices into larger full-stack observability practices and in doing so , put themselves in a fantastic position to reap the benefits of a largely uncontested but rapidly growing new market .
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