Alexander Forbes Drives Business Performance with AppDynamics

Leading international financial services firm deploys AppDynamics to streamline business operations and deliver a high-quality customer experience

Johannesburg – Sept. 13, 2016 – AppDynamics,an application intelligence leader empowering enterprise digital transformation, today announced that Alexander Forbes, the market leader in institutional employee benefits and multi manager investments in South Africa and other sub-Saharan African countries, has deployed the AppDynamics Application Performance Management, powered byApp iQ Platformas a part of its digital strategy to deliver a high-quality customer experience.

Following the group’s initial public offering on the Johannesburg Stock Exchange (“JSE”) in the previous financial year, Alexander Forbes outlined a new strategic initiative spanning 2016 to 2020. The new initiative included a strong focus on growing the core business, exceeding operational targets, further strengthening key relationships with internal stakeholders, and bolstering customer experiences as a part of the company’s digital transformation.

Alexander Forbes enlisted AppDynamics to provide end-to-end visibility across its complex application environment. With thousands of customers using the company’s services at any given time, Alexander Forbes chose AppDynamics for its robust application performance management solution that would enable it to quickly identify and isolate the root cause of application performance issues, while providing suggestions for remediation and minimizing the impact on customers.

Prior to deploying AppDynamics, Alexander Forbes relied on a collection of disparate monitoring tools that were unable to address its enterprise needs. As a result, the attention of key staff was diverted to ensure that applications were performing as needed, rather than advancing strategic goals. Alexander Forbes saw a drop in web errors from 7.0 to 0.1 percent within a week of deployment.The company realized considerable resource and cost savings as its IT and development teams were able to refocus on strategic proactive initiatives, rather than spending time resolving application issues.

“We’re in the midst of a company transformation to ensure we are serving all stakeholders in our communities and we need employees focused around this critical endeavour,” said Andrew Geere, CTO, of Alexander Forbes. “AppDynamics was fully deployed in production in less than three hours, and within minutes we identified the root cause of the issues we had been facing for weeks. Since deploying AppDynamics, we have been able to free up resources to focus on strategic priorities."

“The ways in which consumers manage their finances are changing, creating a fiercely competitive environment where financial institutions must continuously innovate to provide intuitive and personalised services to their customers,” said Jeremy Duggan, General Manager EMEA, AppDynamics. “Alexander Forbes is innovating through IT to meet its customers’ needs. We look forward to working with them to help ensure application performance and a consistent experience for their loyal customer base.”

About AppDynamics
AppDynamics is the Application Intelligence company. With AppDynamics, enterprises have real-time insights into application performance, user performance and business performance so they can move faster in an increasingly sophisticated, software-driven world. AppDynamics’ integrated suite of applications is built on its innovative, enterprise-grade App iQ Platform that enables its customers to make faster decisions that enhance customer engagement and improve operational and business performance. AppDynamics is uniquely positioned to enable enterprises to accelerate their digital transformations by actively monitoring, analyzing and optimizing complex application environments at scale.

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