Press Release

The Net-A-Porter Group Selects AppDynamics To Drive Customer Experience And Operational Excellence Across Its Core Retail Brands

Luxury online fashion retailer adopts AppDynamics Application Intelligence Platform to help reduce application complexity and improve end-to-end visibility of its applications

SAN FRANCISCO– JULY 28, 2015 – AppDynamics, a leading application intelligence company, today announced a new deal with a premier online luxury fashion retailer,the Net-A-Porter Group.

The multi-brand retail, media and publishing group has selected the AppDynamics Application Intelligence Platform as a critical tool to help build and later operate Net-A-Porter’s new customer-centric network operations center (NOC) that will aim to drive operational excellence and deliver a flawless user experience to the Group’s nine million monthly visitors. The Group has deployed AppDynamics end-to-end across its three brands, NET-A-PORTER, THE OUTNET and MR PORTER, in order to help reduce the complexity of its infrastructure, while improving visibility of application performance and BizDevOps collaboration.

The platform empowers DevOps teams within each of the three brands, as well as the operations team that oversees the Group’s infrastructure, to move away from a siloed view of application performance. It is now possible to proactively measure the quality of customer experience across the Group’s site functions such as search, checkout, product comparison, and homepage displays.

The Net-A-Porter Group is built on a foundation of technology innovation and was an early adopter of AppDynamics, and due to this longstanding working relationship the Group’s requirements were built into AppDynamics’ product roadmap. Today, the Group has approximately 1,000 AppDynamics agents deployed across its hybrid cloud environments, and will scale the solution as it continues to refine its infrastructure.

“After installing AppDynamics, we were able to spot application issues that previously had been invisible, helping us improve operational stability and consequently, the service we deliver to our customers,” said Hugh Fahy, CIO at the Net-A-Porter Group. “We strive to be dynamic and first to market in all things. AppDynamics plays a significant role in helping us meet some of our key strategic IT objectives – reducing the complexity of systems and increasing visibility into how they perform. We previously used multiple point-monitoring solutions, which didn’t give us end-to-end visibility. The AppDynamics platform gives us a unified, real-time view of user experience, application performance, and availability. That allows us to optimize the user experience, and it’s hard to imagine our business without it.”

“For a pure-play luxury fashion retailer, user experience is mission-critical, and the role of IT is to connect customers with the high-end product as quickly and seamlessly as possible,” said Jyoti Bansal, founder and CEO of AppDynamics. “We look forward to working with the Net-A-Porter Group to help the brand harness application intelligence, driving IT excellence while delivering a seamless and consistent brand experience to its customers.”

The AppDynamics Application Intelligence Platform is a comprehensive solution enabling companies and government entities to maximize business and application performance. The platform is designed and architected to help give business and government users the confidence that their applications are running at their best, to give IT personnel the operational visibility and control they need, and to give end users the great experiences they’ve come to expect and demand.

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About The Net-A-Porter Group

The Net-A-Porter Group has been creating the future of fashion since 2000. The pioneering multi-brand retailer, media and publishing group is constantly innovating to offer the best experience for its customers, its brand partners and its global monthly audience of nine million luxury consumers. The Group encompasses NET-A-PORTER.COM, a premiere luxury fashion retailer, THE OUTNET.COM, the most fashionable fashion outlet, and MR PORTER.COM, the online destination for men’s style. NET-A-PORTER powers three shoppable media platforms created to meet the needs of fashion consumers worldwide: the weekly digital magazine THE EDIT, and PORTER Magazine, the game-changing global luxury fashion magazine, which combines the intimacy of print with a state-of-the-art digital shopping experience, and The NET SET, the world’s first shoppable social media platform.

With a team of over 2,500 people across London, New York, Hong Kong and Shanghai, the Net-A-Porter Group champions innovation and offers an unparalleled experience for the global luxury fashion consumer with unique editorial content, translated and shoppable across multiple platforms, an authoritative multi-brand curation of the best fashion in the world, through partnerships with over 165 of the world’s best fashion brands, same day delivery in Manhattan, London and Hong Kong, next day delivery to 172 countries across the globe, and dedicated 24-hour customer service.

 

AppDynamics is the Application Intelligence company. With AppDynamics, enterprises have real-time insights into application performance, user performance and business performance so they can move faster in an increasingly sophisticated, software-driven world. Our integrated suite of products is built on our innovative, enterprise-grade App iQ Platform that enables our customers to make faster decisions that enhance customer engagement and improve operational and business performance. AppDynamics is uniquely positioned to enable enterprises to accelerate their digital transformations by actively monitoring, analyzing, and optimizing complex application environments at scale which has led to proven success and trust with the Global 2000. For more information, visit appdynamics.com.


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