Business Owner & Analyst

Get real-time information of how and when your customers are using mobile and web applications, plus, understand how your applications are driving revenue and enriching the business brand

Make sure that your applications are driving revenue, delighting customers and enriching the brand of your business

Understand customer behavior to optimize engagement

Gain insight into how, when and where customers use applications and engage with your business:

  • Quickly query customer usage information to enhance persona knowledge

  • Leverage the data to drive customer enablement and prioritize product development efforts

Clearly see the business impact of customer facing applications

Automatically correlate application performance to business revenue:

  • Understand which customers are loyal to your application and your brand

  • Utilize information to plan loyalty schemes and win back campaigns

Optimize application performance

Understand performance in real time to make sure that applications are meeting customers performance expectations

  • Quickly create dashboards that show the performance of key Business Transactions 

  • Correlate customer demand with application capacity to make sure that applications continue to perform during peak periods of usage

It was simple to deploy. It took minutes, literally. On our first proof-of-concept, we saw results within an hour.

— Eric Poon, Director of Operations Analytics, Nasdaq

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