Dixons Carphone

Dixons Carphone Unites Business and IT for a Blowout Black Friday

With over 200 million clicks to their website per year, for leading European retailer Dixons Carphone, application health equals business health. See the story of how Dixons deployed AppDynamics APM with Business iQ to get real-time visibility into how application performance impacts business outcomes.
Dixons Carphone is Europe’s leading specialist electrical and telecommunications retailer and services company, employing over 42,000 people in eleven countries. Focused on helping customers navigate the connected world, Dixons Carphone offers a comprehensive range of electrical and mobile products, connectivity and expert after-sales services from the Geek Squad and Knowhow.

Dixons Carphone was voted “Retailer of the Year’ at the Retail Week Awards 2016. For more information visit the retailer’s website at  www.dixonscarphone.com.