Visual Completeness: Why Traditional Browser Metrics Are Insufficient

If you’re looking to improve user-perceived load times of your web app and need a benchmark metric to gauge your progress, this blog will explain how measuring visual completeness can help focus your efforts on the optimizations that matter most.  But before we delve deeper into the topic of visual completeness, let’s do a quick […]

The AppD Approach: Performance Monitoring Single-Page Applications

The Web has evolved dramatically since its inception, embracing new and innovative technologies that have enhanced both business efficiency and the user experience. Single-Page Applications (SPA)—web apps that load a single HTML page and dynamically update the page as the user interacts with it—are among the most revolutionary of these innovations, having enabled dynamic and […]

The Implications of Google’s Mobilegeddon

Google, with one fell swoop, changed their search algorithm and changing the lives (and livelihoods) of billions. Enter Mobilegeddon. With smartphones becoming as ubiquitous as ever, people are increasingly using them for tasks that they used to do on their PCs, like search. And just as in earlier generations, whole countries skipped widespread landline networks […]